Have you ever been itching to read something but you do not know exactly what it is that you want to read? It is one of those things that you will know when you see it. You walk into a bookstore or a library, spend a few hours browsing (ah heaven) but nothing you pick up seems to scratch the itch, so to speak. Perhaps the books you are reading are good but there is something lacking. You have probably found a hole in the market. 
Perhaps you love crime fiction but you are tired of reading about washed-up, alcoholic PI’s or policewomen who sacrifice their personal lives for their careers. Or you are a voracious reader of contemporary romance but have had it up to the eye teeth with marriages of convenience and romances between bosses and secretaries. You love paranormal but if you see one more vampire or werewolf, you know you are going to cry. You have read it all before, it’s getting redundant and you are tired of it. You want something a little different.
Take a deep breath and *asterisk* this moment. This is a defining moment for you. You have just identified a need in the book market. This is the point where you write the book that is not out there or is not being written. Leave the bookstore or library immediately and go home and gather your thoughts about what it is exactly that needs to be written. Think about what you are sick of reading and how it could be – or perhaps should be- different. Think outside the box. Once you have identified that, you will then know what to write.
Who knows, you might possibly start the next trend.
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